Introducing Big Bets, a newsletter about building new products
bigbets.substack.com
Companies that are past the early start-up phase have - almost by definition - proved they can do one thing well. But what about the next thing? In pursuit of growth, companies want to build and launch new products. But, no matter how robust your strategy is, not every idea you have for a new product will be a winner. In acknowledgement of this, many people have started calling these projects ‘big bets’.
Introducing Big Bets, a newsletter about building new products
Introducing Big Bets, a newsletter about…
Introducing Big Bets, a newsletter about building new products
Companies that are past the early start-up phase have - almost by definition - proved they can do one thing well. But what about the next thing? In pursuit of growth, companies want to build and launch new products. But, no matter how robust your strategy is, not every idea you have for a new product will be a winner. In acknowledgement of this, many people have started calling these projects ‘big bets’.